Field Notes

Welcome to Field Notes, a curated blog designed for tech-savvy female entrepreneurs like you, who aim to build and grow their businesses on their own terms.

I understand the value of professional advice and support; that’s why I provide valuable insights and tips to empower you on every step of your entrepreneurial journey.

TSR012-Creating-a-Custom-Client-Portal

TSR012: Creating a Custom Client Portal with Elementor and Pods

If you’ve been hanging around for a while, you probably know that I’m a BIG fan of both WordPress and Elementor (Pro). Elementor might get...

Category: Client Experience, Title: Navigating Custom Projects: When to Break from Your Tried and True Process

Navigating Custom Projects: When to Break from Your Tried and True Process

Today, we’ll embark on a discussion about the delicate balance between sticking to your established processes and embracing custom projects when the right client comes...

Category: Business, Title: Boxes, Beds and Business Lessons: Navigating Flexibility in Our Processes

Boxes, Beds, and Business Lessons: Navigating Flexibility in Our Processes

In the midst of life’s ever-present chaos, we sometimes get so engrossed in our business practices that we forget to maintain flexibility. We get so...

Category: Client Experience, Title: Creating a Luxury Client Experience While Qualifying Leads

Transforming Sales Processes: Creating a Luxury Client Experience While Qualifying Leads

I’ve always been an advocate for getting someone on a call at the earliest opportunity. I learned the value of this during my tenure as...

The Power of Staying Curious: Why “Set and Forget” Isn’t Always the Best Strategy

I’ve been there – investing in marketing, getting my branding right, and then…setting and forgetting. Like many, I thought I could sit back and let...

Category: Website, Title: The Ultimate Guide to WordPress for Driven Female Entrepreneurs

“Why should I use WordPress to build my website?” 🤔

If you’re anything like the countless driven female business owners I’ve connected with, you probably dream of having a website that not only looks beautiful...

Category: Mindset, Title: Reigniting the Spark: The Power of Curiosity in Business Success

Reigniting the Spark: The Power of Curiosity in Business Success 🌟

Have you ever hit a rut in your entrepreneurial journey? The feeling where you’ve done everything “right” and yet the results you expected aren’t coming...

Category: Business, Title: Q3 Reflections and Looking ahead to Q4

Q3 Reflections and Looking Ahead to Q4: My Playbook 🌟

Today I’m diving into the behind-the-scenes of my last quarter and sharing some plans for what’s next. Sales in Q3? A bit rocky. But, hey,...

Category: Client Experience, Title: 5 Essential Questions to Revamp Your Sales Process

Elevate Your Sales Game: 5 Essential Questions to Revamp Your Sales Process ✨

Hey there! It’s Christina Marie Anderson from Wandersoul Co, the studio where wit meets wisdom, and strategy meets style. 🌿 Today, let’s delve into something...

Category: Business, Title: Q3 Roundup + Q4 Predictinos

Q3 Roundup + Q4 Focus

I am here today to talk to you about quarter three and quarter four and what went right, what went wrong in quarter three and...

Category: Sales, Title: How I Revamped my Sales Process to Attract the Right Clients

How I Revamped My Sales Process to Attract the Right Clients

As a business owner, it can be a frustrating experience to spend time and resources on leads who ultimately aren’t a right fit for your...

Category: Client Experience, Title: Create even *happier* Clients Just by Solving Their Problems

Turn Client Problems in Raving Reviews (wait, what??)

Once Upon a Time, AKA 12 years ago, I worked a few summers in Yellowstone National Park. It was an adventure filled with bison, bears,...

The Scenic Route

More Than an Email Newsletter

I know how it feels to be on a thrilling, but exhausting expedition, climbing the mountain of entrepreneurial success.

The Scenic Route is here to make your journey a little smoother and more enjoyable.

Oh hey! I'm Christina...

Your go-to gal for all things website and business strategy.

I absolutely love helping female founders like you take steps toward building the streamlined business you dream of, with actionable advice and innovative strategies.

As the founder of Wandersoul Co, I’ve dedicated myself to creating strategic, personality-packed websites that drive growth and make an impact.

With years of experience in web design, luxury client experience, and business management under my belt, I’m here to share my insights and practical tips to help you conquer the online world.

My blog is where I spill the tea on all things digital, tailored just for ambitious women like you.

So, grab a cup of coffee, get comfy, and let’s chat about leveling up your business together. I can’t wait to be your new digital ally on this exciting journey!