As creatives in the marketing world, we make a lot of decisions about the access and information our clients have in their own businesses It can seem tempting to increase MRR by adding proprietary services and tools that lock clients into our services. I get it, MRR is important AF for scaling a business and […]
TSR #020: Add value instead of setting traps Read More »
If you’re actually reading this on my website, you may have noticed that my branding is looking a liiiiiittle bit different this week than last. Despite just having rebranded in the middle of last year, my branding didn’t feel like it was really aligned with this new client avatar that’s come to me over the
TSR #019: Everything is Data Read More »
Last week was an epic week for me. I got two new leads, I had existing clients reach out about new projects, and I had a call with someone about my first ever guest appearance as a web expert for a course on how to set up your photography business. Not only that, but I
TSR018: Lightbulb Moment Read More »
In 2023, I spent most of the first week of January doing absolutely nothing productive. What I realized is that nobody is making actionable decisions during the first week after the holidays. Most people are a little hungover (literally AND figuratively) from all the socialization, tasty snacks, family time and the occasional sip of champs
TSR017: Schedule your vacation time NOW Read More »
Recently I let you all in on a little secret. I don’t set goals. I don’t set goals because I don’t feel like they serve me (but no shade if you’re out there setting and slaying goals! They’re just not my thing.) Instead of setting goals, I like to set a theme. Something I can
TSR#016: More ways than one Read More »
I’ve been doing my clients a disservice (if that’s you, I sincerely apologize). My own imposter syndrome has stood in the way of fully realizing that just because I don’t have a formal education in marketing, I do have a lot of information about marketing that can be valuable to my clients (because it turns
TSR015: Why a Website Isn’t Enough Read More »
Check out my latest tutorial below, where you’ll learn how to set up a system for custom proposals on your own website (say GOODBYE to all those god-awful CRMs that require code to transform the proposals) and wow your clients with a branded proposal that’s just for them.
TSR014: Create a Custom Proposal using Elementor + Pods Read More »
Check out my latest Youtube video to learn more about how I set myself on a path for success every year, and what 2024 is going to revolve around for me.
TSR013: Why I don’t set goals Read More »
If you’ve been hanging around for a while, you probably know that I’m a BIG fan of both WordPress and Elementor (Pro). Elementor might get a bad reputation for being “bloated” but I like to argue that Elementor is only bloated if you’re not using it to build websites efficiently. For this reason, I’ve been
TSR012: Creating a Custom Client Portal with Elementor and Pods Read More »
Recently I shared with you a new content marketing strategy that I’d worked up using the power of AI to make my content go further. The gist of the strategy was that I would use the transcription from my Youtube videos, run it through AI, and ask it to create 2-3 blog posts from the
TSR #011: The grass is greener where you water it Read More »
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Christina @ Wandersoul Co
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