Where Client Experience Meets Creativity
Web design
that
engages.
nurtures.
converts.
Specializing in personality-packed web design and next-level client experiences for female creatives and online educators who are ready to scale.
Crushing it at architecting client experiences that wow website visitors, while streamlining sales and marketing efforts for business owners.
Now Beta Testing: BORROW MY BRAIN
Let’s get real girl. You didn’t start your business to feel like a hermit, right? You started it to work barefoot, in leggings, from the couch, and chase your dreams your way.
You get it—community and education are gold. But all those free tips and online courses aren’t cutting it anymore.
They’re not digging deep enough into what your business really needs.
You’ve been hustling the same way for ages, and it’s time for a fresh perspective. You need someone to give you that friendly nudge (or maybe a little kick) to supercharge the parts of your business that truly matter.
Let's get you unstuck and thriving!
I've Gotta Ask...
Does your website work the way you need it to?
I’m talking, copy that oozes with your personality, images that help your ideal clients see themselves in your services, clear calls to action (aka buttons) that convince your visitors to book with you, and an overall vibe that builds a luxe client experience from the moment someone lands on your website?
Girl, is your website doing all of that?
You can be honest – I don’t judge!
What I do, do (yes, you can giggle, I just typed do-do in real website copy) is engineer websites that have all of the above plus things like:
- a blog post content vault
- a custom booking or purchasing experience for your website visitors
- a welcome sequence that entices subscribers to sign up for your most popular offer(s).
Cue your thought: “wow Christina, that’s so much more than web design…”
Spot on 👏my background in luxury client experience gives me the right perspective to build an ~*eXpeRienCe*~ out of your website – helping your potential clients get to know, like and trust you, and be drawn deeper into the brand universe you’re creating with each click of the mouse.
HEY YOU!
The main feeling you associate with your website doesn't have to be "headache"
Let’s face it, who hasn’t wanted to chuck their latop out the window after the umpteenth time “one little change” broke the whole flippin’ website?
I’m Christina Marie Anderson, the owner here at Wandersoul Co, and I’m here to make sure you never feel that urge again by building a website that not only looks fabulous but works tirelessly to support your most popular offers and scales your impact.
By the time we’re done building your new website, you’re going to be wondering how in the world I got to know you and to understand your business ideas so d*mn quickly, and you might even shed a few tears at how your awesome new online home captures you and your work so perfectly.
Whether you are an industry leader or an aspiring entrepreneur, my simple and strategic website-building process is designed to capture your voice, personality, and expertise – giving your audience all the information they need to become your next favorite client.
“Hey Christina, I’m ready to...
...EXPAND MY IMPACT”
Your website is not working as well as you need it to, and you’re losing out on money every day you wait to set up passive income streams, but you just can’t seem to muster the energy to tackle another website yourself. It’s time to work with an expert who makes building your next website a fun, easy and stress-free experience, and creates the marketing machine you need to grow your business.
You need an Impactful Website
...BORROW YOUR EXPERTISE”
You’re hosting a summit, throwing a retreat, building a course, or otherwise bringing together a panel of experts to talk to your community of female service providers — and you’d like to add a web designer to the schedule. I’m looking for opportunities to connect with you and your audience, offer web design master classes, audit student websites, and bring my expertise to the people you serve.
You need an experienced guest expert.
...LEARN HOW YOU DO IT”
You’re tired of building unstable Elementor websites, and your whole website-building process could use a bit of an overhaul. You never find the time to work on your own business, and you need actionable processes to help you finally create an enjoyable and streamlined experience for your clients. I’ve created digital products sharing all my website building + client experience secrets.
YOU NEED THE RESOURCES AT ellaMentor
I don’t just have clients, I have fans (and friends!)
Just Because You *Can* Run Your Business Without a Website, Doesn’t Mean You Should
Let’s get real for a minute. We live in a world where social media reigns supreme. It’s easy to see why many entrepreneurs and business owners rely heavily on platforms like Instagram, Facebook, and TikTok to run their businesses. It’s convenient, it’s trendy, and let’s be honest—it’s where your audience hangs out. But, just because you can run your business without a website, doesn’t mean you should. Trust me on this one.
The Social Media Trap: Why Relying Solely on Social Media is a Risky Game
First things first—social media is amazing. It’s a powerful tool that can help you reach a wider audience, engage with your followers, and even make sales. But here’s the kicker: the algorithm can change at any moment. One day you’re basking in the glory of high engagement rates, and the next, you’re scrambling to understand why your posts are barely getting seen.
Algorithm Changes: The Unpredictable Frenemy
Algorithms are like that one friend who never sticks to plans. They’re unpredictable and always changing. You can’t control them, and that’s a huge risk. You could wake up tomorrow and find that your reach has plummeted, simply because the algorithm decided to shift gears. With a website, you control the rules. You set the pace and ensure that your content is always accessible.
Your Account is Not Guaranteed: The Fragile Nature of Social Media Ownership
Remember, you don’t own your social media accounts. They can be suspended or even banned for reasons beyond your control. It’s like building your dream house on someone else’s land—risky and unreliable. With a website, you have a space that’s truly yours. It’s your domain (literally) and no one can take it away from you.
Lack of Central Hub: Scattered Audience, Scattered Focus
Social media is fantastic for engagement, but it’s not designed to be a central hub for your business. Your clients and potential clients need a place where they can find all the information they need in one spot—your website. It’s the place where you showcase your services, provide valuable resources, and guide your audience through their journey with you.
Even if You’re Not Looking to Grow Right Now, You Still Need a Website
You might be thinking, “But I’m not looking to grow my business right now. Do I really need a website?” The short answer is yes, you absolutely do.
Serving Existing Clients: The Hub for Your Current Clientele
A website isn’t just for attracting new clients; it’s also an essential tool for serving your existing ones. It can act as a resource hub where clients can access important information, schedule appointments, or even pay invoices. It’s about creating a seamless, on-brand experience that keeps your clients coming back for more.
Establishing Authority: Becoming the Go-To Expert in Your Field
Even if your books are closed, a website helps you establish and maintain your authority in your industry. It’s your platform to share insights, blog posts, and updates that position you as a thought leader. When potential clients see your expertise, they’re more likely to remember you when they’re ready to invest.
Streamlining Inquiries: Setting Clear Expectations and Reducing Wasted Time
A website can also help you manage inquiries more effectively. By clearly stating your availability and the services you offer, you reduce the time spent on back-and-forth emails with potential clients. Plus, you can include a waitlist option that allows interested clients to sign up for updates. This way, you have a warm list ready to go when you do have openings.
The Website Advantage: Why Your Online Home Matters
Let’s break it down a bit further. Here are some of the key advantages of having a website for your business, even when social media seems like it’s doing the job just fine.
Consistent Branding: Your Space, Your Rules
Your website is the ultimate canvas for your brand. It’s where you can control the narrative and ensure that every visitor experiences your brand exactly as you intend. From the colors to the fonts to the messaging—everything is consistent and on-brand.
SEO Benefits: Being Found When It Matters
Search engine optimization (SEO) is another huge benefit of having a website. When people search for the services you offer, you want to be found. A well-optimized website increases your chances of appearing in search results, bringing in organic traffic that social media simply can’t match.
Lead Generation: Building Your Email List
Your website is a powerful tool for lead generation. By offering valuable content (like a free e-book or a helpful guide), you can encourage visitors to join your email list. This way, you’re building a list of engaged potential clients who are interested in what you have to offer. And let’s face it, an email list is pure gold when it comes to marketing.
Customer Experience: Making It Easy for Clients
A website streamlines the customer experience. It’s a one-stop-shop where clients can learn about your services, read testimonials, book appointments, and even make payments. It’s about making their experience as smooth and enjoyable as possible.
Real Talk: Why a Website is Non-Negotiable
Let’s sum it up. Social media is great, but it’s not enough. You need a website because it’s the only space that’s truly yours. It’s where you can showcase your brand, serve your clients, and grow your business on your terms.
So, if you’re relying solely on social media to run your business, it’s time to rethink your strategy. Don’t put all your eggs in one basket. Invest in a website and create a central hub that supports your business now and in the future.
Ready to Take the Leap? Let’s Talk!
If this post has got you thinking about the importance of having your own online space, then it’s time to take action. Check out my web design packages and let’s start the conversation about creating a website that not only looks amazing but also works hard for your business. Your future self will thank you.
“Just” a website is not enough.
Sure, when you were doing predominantly 1:1 work, and your business was based on referrals, having a simple website did the trick.
But now that you’re trying to scale your business and take your knowledge and expertise to a larger audience, you need a website that doesn’t just provide information, but one that engages, nurtures and converts the audience you’ve already built into paying customers.
Check out these other females who are experts at their craft, who’ve taken the plunge on updating their website, so they can take their business to the next level.
Simple, boring websites are a thing of the past.
You deserve a strategically planned, designed + developed marketing machine that’s absolutely packed full of your personality and expertise, and works hard so you don’t have to.
